Do We Advertise?
Of course we do! We just try to do it the old fashioned way of satisfied clients, good results, and referrals from other lawyers, plus non-deceptive advertising in today’s legal market.
Our firm has an up-to-date website that hopefully tells about our accomplishments, awards, news of the firm, and involvement in the various activities in the community. We try to deliver helpful and accurate information in accordance with the requirements laid down by the United States Supreme Court decision of Bates v. Arizona, in 1978 when it authorized lawyer advertising on a limited and non-deceptive basis. Unfortunately, it has not been controlled and properly governed by local and state agencies that supervise the radio, television, and billboard mediums, etc.
Until the courts overturns or tightens regulations pertaining to lawyer advertising, the public will continue to be exposed to such glitzy and excessive claims of competence by the small number of law firms that are spending large sums of money to tout their talents.
One of our earlier blog articles (August 2017) lists partial amounts spent on lawyer advertising during one year in the Chattanooga market by the leading self-promotion firms. At that time, a billion dollar market had been created and it has notably doubled since 2016.