This week’s mail brought another invitation to become a member of another one of the legal communities “1,200 Best Attorneys Lists in America," which describes applicants on their membership website as a premier online directory for quality attorneys like me!
For a one-time down payment of $1,000.00 I will become part of a select group of the First 100 Lawyers in Tennessee to be accepted to pay said sum in the state! (WOW!)
This will designate me as a Best Attorney Lifetime Charter Membership which will distinguish from a Best Attorney 2018 Membership which costs annual dues of only $500.00.
If I want to avoid hurting anyone’s feelings in my firm who has not been asked to qualify for the rigid membership requirements of sending in a self-nomination form I can please everyone by becoming a Best Law Firm’s Lifetime Membership by sending in a check for $2,000.00 for a 1-5 member firm, $3,500.00 for a 6-10 member firm, and $5,000.00 for an over 11 member firm. If we want to just pay the 2018 Annual Membership Dues you can join by paying $1,000.00, $1,750.00, or $2,500.00 for each of the above categories for the year.
Supposedly submitting a self-serving application will “let you celebrate your success as a professional through our greater visibility of our prestigious accomplishments through our membership in Best Attorneys of America.”
Of course we will get a plaque along with a membership logo-badge for use on our website, social media, and similar purposes.
Of the four metropolitan cities in Tennessee only two attorneys in Knoxville and two in Memphis have succumbed to the chance to self-glorify themselves by paying $1,000.00 to join this highly selective organization. Apparently the other 20,000 plus lawyers are missing a great opportunity.
One has to wonder what Justice Harry Blackmun who wrote the opinion in Bates v. State Bar of Arizona in 1977 and stated that lawyers “could advertise their availability of services for uncontested divorces, uncontested adoptions, simple personal bankruptcies, and changes of name,” would think about the current billion dollar industry in attorney media advertising.
Please hurry and send in your application (and check)! There are only 96 remaining vacancies in the Top 100 in Tennessee list.
I encourage you to buy local products and hire local, reputable attorneys!